EA loves some casual gamers. After releasing things like Boogie, maybe they have a chance of drawing those new players in with a freebie.

Battlefield Heroes hits in the summer, and promises cartoony visuals that are a distant change of pace from the gritty, real world style the games have been known for. The best part? It’s all free! Well, almost. The announcement includes the dreaded terms “Ad supported” and “micro transactions.”

Sure, you can play for free, but that nifty shotgun you just got pelted with? That’s $3. The hat that guy is wearing? That’s $2. Oh, and don’t forget the training mission brought to you by Mountain Dew. Sigh.