Online Behavior Affecting Sales

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You’ve got to remember. These are just simple folk. The common clay of Xbox Live. People of the land.

You know… morons.

In an interview with prior head of game research for the Xbox brand Bill Fulton, Gamasutra found the source of the problem with online behavior and sales in an interview:

… online behavior of our customers is dramatically reducing our sales, and continues to stunt the growth of our industry. Non-gamers simply don’t love games enough to put up with the crap they get online.

Non-gamers? Hey, we’re sick of it too. This certainly isn’t something that’s only affecting the casual gamer. Who doesn’t dread getting into a lobby only to find someone spewing hatred or ridiculous sexual references that no one finds funny? This affects everyone who uses any form of chat in a online game. The fact that it’s been stated that this actually causes a financial problem is all the more reason to become stricter when kicking or banning people from whatever service it may be.